Greeting


Together with missionーdriven leaders
P&E Directions was founded in Tokyo, Japan, in September 2001. We are a management consulting and business support company whose mission is to contribute to the growth of our clients' businesses through planning and execution support.
Over the past quarter-century, we have helped numerous unique client companies enter the market and contributed to the business growth of many client companies. We strongly recognize ourselves as one of the business companies that take on the responsibility of contributing to the business growth of our clients.
Companies are expected to balance their purpose in society with economic rationality. We call those who rise to this challenge 'purposeful entrepreneurs'—individuals who work tirelessly to advance their businesses while holding a strong belief in the elevated vision of the world they want to create, the values they cherish, and the future they aspire to shape for society.
Entrepreneurs are not limited to business leaders. They include shareholders who provide capital with empathy and a deep commitment to the business, division heads who drive the core of the business, managers who connect leadership with the front lines, and those who engage directly with customers. Many of these individuals embody the spirit of ambitious entrepreneurship. As partners to purpose-driven entrepreneurs, our mission is to contribute to the creation of a better society. We too aspire to remain a community of entrepreneurs, united by a shared sense of purpose and a vision for the future.

Chief Executive Officer
Naoki Shimada